Representative Empathy: Increasing Access in a World of Detached Selling

On Demand Webinar

What if the difference between the average representative and a top-performer was one overlooked component added to your training curriculum?

Sales Trainers know that good selling is built on the foundations of product, disease state and customer knowledge, but fearless selling requires something more: representative empathy. Going way beyond customer-centricity, reality-based training allows representatives to truly "don the white coat", develop a deeper connection to the needs of their customers, and ultimately have more meaningful conversations that lead to stronger relationships and increased access.

Your representatives know your product inside-and-out, NOW help them develop an empathetic, real-world understanding of the physician, their patients, and their practice.

In this pre-recorded webinar of our top-rated presentation from the 2014 SPBT Conference, Verilogue's Jamison Barnett will discuss the transformational forces of reality-based empathy-building.

  • Empathy in the context of pharmaceutical sales


  • Developing an empathetic "gut" for a powerfully visceral style of probing


  • Building representative value in the form of tailored solutions

Questions? Contact Info@Verilogue to learn more