Global Voice: Leveraging Exam Room Dialogue to Think Like Doctors, Talk Like Patients, and Develop a More Relevant Brand

Pre-Recorded Webinar Presentation (31 Minutes Duration)

Imagine if you could continuously deliver new, compelling, and actionable insights to drive the success of your brand.

Watch our on-demand webinar now to learn how you can leverage doctor-patient dialogue research to create more effective educational materials, improved messaging, and more powerful strategies.

In this webinar you will hear examples of real, exam-room conversations between European patients and doctors, to learn how to:

  • Speak Your Customers' Language: Uncover the specific words and phrases used by patients and physicians when describing their illness experiences

  • Share Your Customers' Perspective: Hear how patients and physicians conceptualize the disease and treatment journey

  • Close Communication Gaps: Understand where they exist and learn strategies to help eliminate them

Questions? Contact [email protected] to learn more